The National Association of Farm Broadcasting Presents

The Plambeck Award for Creative Excellence

 

Purpose

To give recognition for the best Single and Series radio commercial(s) broadcast on NAFB STATIONS and NETWORKS designed to inform, influence and motivate the target demographic to respond in a positive manner to achieve the communication’s objectives.

This award is named in honor of past NAFB president and Hall of Fame member Herb Plambeck.

Criteria

Commercial(s) MUST have been broadcast on NAFB stations and or networks between October 1, 2018 and September 30, 2019.

Demonstrate the creative presentation to best use the farm radio medium in communicating the advertiser’s message to the target audience.

Both :30 and :60 spots are eligible for entry. There is one award for the Single entry category and one for the Series category.

Panel of Judges

The selection of the winners will be made by a panel of judges composed of farmers/ranchers, an advertising industry representative and a past president of NAFB.

Only one winner in each category (Single Entry and Series) will be named.

Entry Deadline

All entries must be submitted by noon (central time) on October 15, 2019.

 

There is no charge for entries.

The 2019 Plambeck Award for Creative Excellence will be presented at the NAFB Convention in Kansas City on Thursday, November `14 at the Night of Honors Banquet. 

To listen to previous Plambeck Award winners, click here.

2019 Entry Form