AIC Election Profile: Kellie Wostrel

Kellie joined Swanson Russell in 2008 as Public Relations Counsel, bringing with her more than a decade of public relations expertise. Currently Public Relations Manager at Swanson Russell, Kellie provides strategic marketing and communications planning, public relations/social media counsel, media and thought leadership training, and campaign implementation to agricultural clients. Her client roster has included top agricultural brands such as Land O’Lakes Purina Feed, FMC Agricultural Solutions, Precision Laboratories and Merck Animal Health. Prior to Swanson Russell, Kellie spent nearly four years with Bozell as Media Relations Director. While at Bozell, she conducted media trainings for corporations and nonprofits, and designed and implemented campaigns for agricultural, consumer, sports, finance, nonprofit and healthcare clients. Kellie began her career in Chicago, Ill., working with the national “Got Milk?” campaign’s East Coast Milk Mustache Mobile Tour, promoting events and media opportunities and managing on-site logistics. She also has four years of experience with the United States Olympic Committee (USOC) as Public Relations Director of USA Roller Sports (USARS) in Lincoln, Neb.

Kellie has an Accreditation in Public Relations (APR). She is currently Immediate Past President of the Public Relations Society of America (PRSA) Nebraska Chapter. This is her seventh year on the PRSA Nebraska board of directors. She is also Chair-Elect of PRSA’s Midwest District (comprised of 13 chapters) and will lead the district in 2015. In 2013, Kellie led the effort of bringing the PRSA Midwest District Conference to Omaha, Neb., providing professional development to nearly 200 professionals in the region. PRSA is the nation’s largest community of public relations professionals, providing training, standards of excellence and principles of ethics for the global public relations profession.

Kellie is a member of National Association of Farm Broadcasters (NAFB), American Agricultural Editor’s Association (AAEA), National Agri-Marketing Association (NAMA) and Agricultural Relations Council (ARC).