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NAFB will be attending the National Cattleman's Beef Association trade show (February 4-6, 2015) and Commodity Classic (February 26-28, 2015). We will have a booth at both shows, and driving show traffic to our booth using a pre-show direct mail. Our goal is to connect trade show attendees with NAFB member stations offering farm programming in their area. And, ask a few questions about radio usage as well.
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We are well into the new year...how many have kept up on their new years resolution? I joked that mine was not to make any and take it week by week as what I saw as important goals to accomplish and so far I can say I have done that!
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Convention speakers, The Beekman Boys, are in the middle of their 24-hour YouTube live event, A Very Mercantile Christmas. 2015 NAFB President, Susan Littlefield, called in during their event.
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2014 Tenure Awards
This we had 102 NAFB members receiving Tenure Year Awards. Click here for a full listing of all 2014 Tenure Awards.
31 Broadcast Council members, including Orion Samuelson, WGN Radio, and Evan Slack, Evan Slack Network, 58 years. And, Keith Kirkpatrick, for 63 years.
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Please welcome the following new NAFB members.
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Congratulations to the 2015 NAFB Board of Directors
President: Susan Littlefield, KZEN
President Elect: Brian Winnekins, WRDN
Vice President: Tony St. James, KDDD and KFLP Radio
South Region VP: Lorrie Boyer, KSIR Radio
West Region VP: Jody Heemstra, Red River Farm Network
East Region VP: Bryan McGarvey, WASK/WKOA
Allied Industry Rep: Chase Adams, NCBA
Allied Industry Rep: Laura Henke, Charleston|Orwig
Management Sales Council: Bill Holst, WNAX
Management Sales Council: Neal Gladner, LA Farm Bureau
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Past NAFB President, and centenarian Russell Pierson sends his greetings to NAFB members. Russell will celebrate his 103th birthday on December 15. He was NAFB President in 1973, retired from the mic in 1980. Prior to joining WKY in 1958, Russell served as a county agent in Oklahoma.
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Susan Littlefield, 2015 NAFB President
As I drove home Sunday after convention, a song kept playing over and over in my head, You've Got a Friend In Me. I overheard a student conversation about how we all work so well together, sharing audio and equipment. One student said you wouldn't see that in any other media group, they are right. What we do as Farm Broadcasters is so unique, yet we are willing to go the extra mile to help out someone who will air the same story we just worked on.
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During the Marketing and Promotion meeting at Convention, we presented the first round of findings from the Ipsos research. This research was conducted via email survey, September 5015, 2014. The research was a nation-wide survey with 529 respondents, with at least $100,000 Gross Farm Income in 2013, 85 percent of those who responded reported GFI of $250,000 or more.
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Just the other day I was talking with Susan Tally and Tom Brand about convention, and it hit me...we will be in Kansas City in a little over a month! Start packing for a packed convention kicking off Wednesday, November 12 at 9 a.m. with several great learning sessions, we start the day with the idea exchange, and followed by a session on Integrating Technology into the Agriculture industry.