The 2014 Ag Media Research (AMR) Study provides great insight into farmer radio listening habits. We learned through the study that Radio is an important part of their day, and just not a once a week or once a month interaction – 89 percent of the producers surveyed are listening to Radio on a daily basis.

The upcoming October issue of AgriMarketing will feature a special section on Ag/Rural Broadcasting. Included in the section will be updates from NAFB focusing on convention, Trade Talk, 2014 NAFB Hall of Fame Inductees, a research update and more. Also, as part of the special section, AgriMarketing has opportunities to include your station or network advertising within the Ag Broadcasting Update.

Lisa A. Adams, Principal with Sage Virtual Communications, is the recipient of the 2014 Professional Development Award of Excellence from the National Agri-Marketing Association. Adams was selected as this year’s winner in the Public Relations category. She accepted the award earlier this month at the organization’s fall conference in Chicago, Illinois.

PLATTE CITY, Missouri (September 15, 2014) – Kim Holland has joined the National Association of Farm Broadcasting (NAFB) as the Events & Service Manager. She comes to the NAFB from Starwood Hotels & Resorts, Westin and Sheraton Hotels, Crown Center, where she most recently served as a Meeting and Event Manager. Kim is no stranger to the NAFB, and the annual convention, held at the Westin every November. During the course of her 18 years at the Westin Crown Center, Kim has been involved at various different levels with planning and implementation of the NAFB convention.

Patrick Cavanaugh, owner of the California Ag Today Radio Network, participated in a southern California hour-and-a-half forum on August 21, entitled, “The Future of Water in California,” hosted by KPCC, a public radio station in Pasadena, California. Panelists included Los Angeles public water leaders and consultants, as well as the senior attorney for the Natural Resources Defense Council.